AMP
EN
Deutsch Français العربية Español Italiano Indonesia 日本語 한국어 Português Русский Türkçe 中文 Polski Tiếng việt
  • websites

Product Browse Page

View demo Open in playground

Introduction

This is a sample template for a Product Browse Page. It demonstrates the usage of AMP components which works well in e-commerce websites. Examples include social sharing, image galleries, personalized content, ads, and more.

Additionally used AMP components must be imported in the header. Import amp-carousel to create a list of auto advancing products.

<script async custom-element="amp-carousel" src="https://cdn.ampproject.org/v0/amp-carousel-0.1.js"></script>

Import amp-list to implement auto suggest search

<script async custom-element="amp-list" src="https://cdn.ampproject.org/v0/amp-list-0.1.js"></script>

Import amp-mustache as a format template for amp-list

<script async custom-template="amp-mustache" src="https://cdn.ampproject.org/v0/amp-mustache-0.2.js"></script>

Import amp-form to implement auto suggest search

<script async custom-element="amp-form" src="https://cdn.ampproject.org/v0/amp-form-0.1.js"></script>

Import amp-analytics to monitor usage

<script async custom-element="amp-analytics" src="https://cdn.ampproject.org/v0/amp-analytics-0.1.js"></script>

Import amp-fit-text to fit text in the provided space

<script async custom-element="amp-fit-text" src="https://cdn.ampproject.org/v0/amp-fit-text-0.1.js"></script>

Import amp-sidebar to implement a menu

<script async custom-element="amp-sidebar" src="https://cdn.ampproject.org/v0/amp-sidebar-0.1.js"></script>

Import amp-bind to implement filtering and sorting

<script async custom-element="amp-bind" src="https://cdn.ampproject.org/v0/amp-bind-0.1.js"></script>

Import amp-lightbox to show the filtering and sorting section

<script async custom-element="amp-lightbox" src="https://cdn.ampproject.org/v0/amp-lightbox-0.1.js"></script>

Import amp-selector to implement auto suggest search

<script async custom-element="amp-selector" src="https://cdn.ampproject.org/v0/amp-selector-0.1.js"></script>

Use the amp-sidebar component to give customers the chance to quickly jump to any of your product categories

<amp-sidebar id="drawermenu" layout="nodisplay">
  <a href="/documentation/examples/e-commerce/product_browse_page">Products</a>
  <hr>
  <a href="#">Fruit</a>
  <a href="#">Vegetable</a>
  <a href="#">More</a>
</amp-sidebar>

AMP supports forms, which means you can directly integrate a product search into your AMPs. Here we implemented autocomplete, try searching for "Apple" and you should be able to select "Apple". Take a look at autosuggest sample for more details how autosuggest is implemented.

AMP doesn't support custom Javascript, but you can use CSS3 animations to enrich your page. The expanding text field when the search box is focused is implemented with CSS only.

<div class="header">
  <div class="menu-wrap">
    <a id="sample-menu" on="tap:drawermenu.toggle">
      <amp-img srcset="/static/samples/img/ic_menu_black_1x_web_24dp.png 1x, /static/samples/img/ic_menu_black_2x_web_24dp.png 2x" width="24" height="24" alt="navigation"></amp-img>
    </a>
    <input name="search" type="search" placeholder="Search" on="change:AMP.setState({
      products: {
      listSrc: '/documentation/examples/api/products?searchProduct='+ event.value +'&sort='+ products.sortChoiceValue +'&searchColor='+ products.searchColor +'&_=RANDOM',
      searchProduct: event.value
    }});
      input-debounced:
        AMP.setState({
          autosuggest: {
            query: event.value,
            showDropdown: event.value
          }
        }),
      autosuggest-list.show;
      tap:
        AMP.setState({
          autosuggest: {
            query: autosuggest.query == null ? '' : autosuggest.query,
            showDropdown: 'true'
          }
        }),
        autosuggest-list.show" [value]="autosuggest.query || ''" value>
<!--START_HINT_0-->
    <input type="submit" value>
<!--END_HINT-->
  </div>
  <div class="suggest">
      <div class="autosuggest-container" hidden [hidden]="!(autosuggest.showDropdown && autosuggest.query)">
        <amp-list class="autosuggest-box" layout="fixed-height" height="120" src="/documentation/examples/api/products-autosuggest" [src]="autosuggest.query ?
            autosuggest.endpoint + autosuggest.query :
            autosuggest.emptyAndInitialTemplateJson" id="autosuggest-list" binding="refresh">
          <template type="amp-mustache">
            <amp-selector id="autosuggest-selector" keyboard-select-mode="focus" layout="container" on="
                select:
                  AMP.setState({
                    autosuggest: {
                      query: event.targetOption,
                      showDropdown: false
                    },
                    products: {
                      listSrc: '/documentation/examples/api/products?searchProduct='+ event.targetOption +'&sort='+ products.sortChoiceValue +'&searchColor='+ products.searchColor +'&_=RANDOM',
                      searchProduct: event.targetOption
                    }
                  }),
                  autosuggest-list.hide">
              {{#results}}
                <div role="option" tabindex="0" on="tap:autosuggest-list.hide" option="{{.}}">{{.}}</div>
              {{/results}}
              {{^results}}
                <div class="{{#autosuggest.query}}empty{{/ autosuggest.query}}">
                  {{#autosuggest.query}}Sorry! We couldn't find the product 😰{{/autosuggest.query}}
                </div>
              {{/results}}
            </amp-selector>
          </template>
        </amp-list>
      </div>
    </div>
</div>

A hero slider

The amp-carousel component can be used to quickly create full-bleed, auto-advancing slideshows showcasing your latest promotions. We

use the amp-fit-text component for the slide headers to automatically size the text to fit into the carousel.

The 10 best Apples So much orange! So healthy! 
<amp-carousel id="hero-images" width="1024" height="480" layout="responsive" type="slides" autoplay>
  <a href="#">
    <amp-img src="/static/samples/img/product_hero1_1024x683.jpg" layout="fill" alt="product hero 1" attribution="visualhunt"></amp-img>

    <amp-fit-text class="caption" width="300" height="200" layout="responsive" max-font-size="36">
      The 10 best Apples
    </amp-fit-text>
  </a>
  <a href="#">
    <amp-img src="/static/samples/img/product_hero2_1024x683.jpg" layout="fill" alt="product hero 2" attribution="visualhunt"></amp-img>
    <amp-fit-text class="caption" width="300" height="200" layout="responsive" max-font-size="36">
      So much orange!
    </amp-fit-text>
  </a>
  <a href="#">
    <amp-img src="/static/samples/img/product_hero3_1024x683.jpg" layout="fill" alt="product hero 3" attribution="visualhunt"></amp-img>
    <amp-fit-text class="caption" width="300" height="200" layout="responsive" max-font-size="36">
      So healthy!
    </amp-fit-text>
  </a>
</amp-carousel>

Products configuration

The initial state and helper variables for the products are configured by amp-state.

<amp-state id="products">
  <script type="application/json">
{
        "sortChoiceValue": "price-descendent",
        "searchProduct": "",
        "searchColor": "all",
        "listSrc": "/documentation/examples/api/products?sort=price-descendent&searchColor=all&_=RANDOM"
      }
  </script>
</amp-state>

Filter and sorting

We implemented filtering and ordering by combining amp-bind and amp-list. For filtering, we update, via amp-bind, the src of amp-list based on the color selection.

Similarly, we use a select option to allow the user to sort products based on price and we then modify the src url of amp-list.

Filter results

Color

<div id="main-wrap">
  <div class="refine">
    <h3>Filter results</h3>
    <h4>Color</h4>
      <div><label><input type="radio" id="yellow" name="colorFilter" value="Yellow" on="change:AMP.setState({
        products: {
        searchColor: event.checked == true ? 'yellow' : '',
        listSrc: '/documentation/examples/api/products?searchProduct='+ products.searchProduct +'&sort='+ products.sortChoiceValue +'&searchColor='+ (event.checked == true ? 'yellow' : '') +'&_=RANDOM'
        }
        })"> yellow </label></div>
        <div><label><input type="radio" id="orange" name="colorFilter" value="Orange" on="change:AMP.setState({
        products: {
        searchColor: event.checked == true ? 'orange' : '',
        listSrc: '/documentation/examples/api/products?searchProduct='+ products.searchProduct +'&sort='+ products.sortChoiceValue +'&searchColor='+ (event.checked == true ? 'orange' : '') +'&_=RANDOM'
        }
        })"> orange </label></div>

        <div><label><input type="radio" id="green" name="colorFilter" value="Green" on="change:AMP.setState({
        products: {
        searchColor: event.checked == true ? 'green' : '',
        listSrc: '/documentation/examples/api/products?searchProduct='+ products.searchProduct +'&sort='+ products.sortChoiceValue +'&searchColor='+ (event.checked == true ? 'green' : '') +'&_=RANDOM'
        }
        })"> green </label></div>
        <div><label><input type="radio" id="all" name="colorFilter" value="all" on="change:AMP.setState({
        products: {
        searchColor: event.checked == true ? 'all' : '',
        listSrc: '/documentation/examples/api/products?searchProduct='+ products.searchProduct +'&sort='+ products.sortChoiceValue +'&searchColor='+ (event.checked == true ? 'all' : '') +'&_=RANDOM'
        }
        })"> all </label></div>
  </div>
  <div class="content">
    <div id="info-wrap">
      <div>
        <label for="sort">Sort</label>
        <select id="sort" on="change:AMP.setState({
        products: {
        sortChoiceValue: event.value,
        listSrc: '/documentation/examples/api/products?searchProduct='+products.searchProduct+'&sort='+event.value+'&searchColor='+products.searchColor+'&_=RANDOM'
        }
        })">
          <option value="price-descendent">Price high to low
          </option>
          <option value="price-ascendent">Price low to high
          </option>
        </select>
      </div>
      <button class="filter-mobile" on="tap:filter-lightbox">
        Filter
      </button>
    </div>
    <amp-list width="auto" height="600" layout="fixed-height" src="/documentation/examples/api/products?sort=price-descendent&searchColor=all&_=RANDOM'" [src]="products.listSrc" binding="no" class="grid" data-amp-replace="RANDOM">
      <template type="amp-mustache">
        <a class="products" href="#">
          <amp-img width="150" height="100" alt="{{name}}" src="{{img}}"></amp-img>
                 <p class="name">{{name}}</p>
                 <p class="star">{{{stars}}}</p>
                 <p class="price">${{price}}</p>
        </a>
      </template>
    </amp-list>
  </div>
</div>

We implemented an additional lightbox for the filter section on mobile.

<amp-lightbox id="filter-lightbox" layout="nodisplay">
  <div class="filter-section">
    <h3>Filter results</h3>
    <h4>Color</h4>
    <div>
      <label> yellow <input type="radio" name="colorFilter" value="Yellow" on="change:AMP.setState({
        products: {
        searchColor: event.checked == true ? 'yellow' : '',
        listSrc: '/documentation/examples/api/products?searchProduct='+ products.searchProduct +'&sort='+ products.sortChoiceValue +'&searchColor='+ (event.checked == true ? 'yellow' : '') +'&_=RANDOM'
        }
        }), filter-lightbox.close"></label>
      <label> orange <input type="radio" name="colorFilter" value="Orange" on="change:AMP.setState({
        products: {
        searchColor: event.checked == true ? 'orange' : '',
        listSrc: '/documentation/examples/api/products?searchProduct='+ products.searchProduct +'&sort='+ products.sortChoiceValue +'&searchColor='+ (event.checked == true ? 'orange' : '') +'&_=RANDOM'
        }
        }), filter-lightbox.close"></label>
      <label> green <input type="radio" name="colorFilter" value="Green" on="change:AMP.setState({
        products: {
        searchColor: event.checked == true ? 'green' : '',
        listSrc: '/documentation/examples/api/products?searchProduct='+ products.searchProduct +'&sort='+ products.sortChoiceValue +'&searchColor='+ (event.checked == true ? 'green' : '') +'&_=RANDOM'
        }
        }), filter-lightbox.close"> </label>
      <label> all <input type="radio" name="colorFilter" value="all" on="change:AMP.setState({
        products: {
        searchColor: event.checked == true ? 'all' : '',
        listSrc: '/documentation/examples/api/products?searchProduct='+ products.searchProduct +'&sort='+ products.sortChoiceValue +'&searchColor='+ (event.checked == true ? 'all' : '') +'&_=RANDOM'
        }
        }), filter-lightbox.close"> </label>
        </div>
    <div>
      <a on="tap:filter-lightbox.close" role="button" tabindex="0">
        Close
      </a>
    </div>
  </div>
</amp-lightbox>

Offers & highlights

The amp-carousel supports also a more traditional carousel mode.

Recommendations

Apple

★★★★★

$1.99

Orange

★★★★☆

$0.99

Pear

★★★☆☆

$1.50

Banana

★★★★★

$1.50

Apple 2

★★★★★

$1.99

Orange 2

★★★★☆

$0.99

Pear 2

★★★☆☆

$1.50

Banana 2

★★★★★

$1.50

 
<div class="recommendations">
  <h3>Recommendations</h3>
  <amp-carousel width="auto" height="160" layout="fixed-height" type="carousel">
    <a href="#" role="listitem">
      <amp-img width="640" height="426" layout="responsive" alt="Apple" src="/static/samples/img/product1_640x426.jpg"></amp-img>
      <p class="name">Apple</p>
      <p class="star">★★★★★</p>
      <p class="price">$1.99</p>
    </a>
    <a href="#" role="listitem">
      <amp-img width="640" height="426" layout="responsive" alt="Orange" src="/static/samples/img/product2_640x426.jpg"></amp-img>
      <p class="name">Orange</p>
      <p class="star">★★★★☆</p>
      <p class="price">$0.99</p>
    </a>
    <a href="#" role="listitem">
      <amp-img width="640" height="426" layout="responsive" alt="Pear" src="/static/samples/img/product3_640x426.jpg"></amp-img>
      <p class="name">Pear</p>
      <p class="star">★★★☆☆</p>
      <p class="price">$1.50</p>
    </a>
    <a href="#" role="listitem">
      <amp-img width="640" height="426" layout="responsive" alt="Banana" src="/static/samples/img/product4_640x426.jpg"></amp-img>
      <p class="name">Banana</p>
      <p class="star">★★★★★</p>
      <p class="price">$1.50</p>
    </a>
    <a href="#" role="listitem">
      <amp-img width="640" height="426" layout="responsive" alt="Apple" src="/static/samples/img/product1_640x426.jpg"></amp-img>
      <p class="name">Apple 2</p>
      <p class="star">★★★★★</p>
      <p class="price">$1.99</p>
    </a>
    <a href="#" role="listitem">
      <amp-img width="640" height="426" layout="responsive" alt="Orange" src="/static/samples/img/product2_640x426.jpg"></amp-img>
      <p class="name">Orange 2</p>
      <p class="star">★★★★☆</p>
      <p class="price">$0.99</p>
    </a>
    <a href="#" role="listitem">
      <amp-img width="640" height="426" layout="responsive" alt="Pear" src="/static/samples/img/product3_640x426.jpg"></amp-img>
      <p class="name">Pear 2</p>
      <p class="star">★★★☆☆</p>
      <p class="price">$1.50</p>
    </a>
    <a href="#" role="listitem">
      <amp-img width="640" height="426" layout="responsive" alt="Banana" src="/static/samples/img/product4_640x426.jpg"></amp-img>
      <p class="name">Banana 2</p>
      <p class="star">★★★★★</p>
      <p class="price">$1.50</p>
    </a>
  </amp-carousel>
</div>

Bestsellers

With AMP, you can easily pull in different latest offers or highlights without changing the page. To do so, just use amp-list to fire a CORS request to a JSON endpoint which supplies the list of related products. These are populated into an amp-mustache template on the client. Learn more about amp-list here

Bestsellers

<div class="bestsellers">
  <h3>Bestsellers</h3>
  <amp-list class="items" width="auto" height="160" layout="fixed-height" src="/static/samples/json/related_products.json" binding="no">
    <template type="amp-mustache">
      <a href="#">
        <amp-img width="640" height="426" layout="responsive" alt="{{name}}" src="{{img}}"></amp-img>
              <p class="name">{{name}}</p>
              <p class="star">{{{stars}}}</p>
              <p class="price">${{price}}</p>
      </a>
    </template>
  </amp-list>
</div>

Autosuggest configuration

The initial state and helper variables for the product autosuggest are configured by amp-state.

<amp-state id="autosuggest">
    <script type="application/json">
    {
      "endpoint": "/documentation/examples/api/products-autosuggest?q=",
      "emptyAndInitialTemplateJson": [{
        "query": "",
        "results": []
      }],
      "showDropdown":false,
      "query":""
    }
    </script>
</amp-state>

User analytics

Analytics must be configured in the body. Here we use Google Analytics to track pageviews.

<amp-analytics type="googleanalytics">
  <script type="application/json">
{
              "vars": {
                  "account": "UA-80609902-1"
              },
              "triggers": {
                  "default pageview": {
                      "on": "visible",
                      "request": "pageview",
                      "vars": {
                          "title": "{{title}}"
                      }
                  }
              }
          }

  </script>
</amp-analytics>
Need further explanation?

If the explanations on this page don't cover all of your questions feel free to reach out to other AMP users to discuss your exact use case.

Go to Stack Overflow
An unexplained feature?

The AMP project strongly encourages your participation and contributions! We hope you'll become an ongoing participant in our open source community but we also welcome one-off contributions for the issues you're particularly passionate about.

Edit sample on GitHub